If you’ve read our article on parental controls, then you know it’s easy to set time limits and channel locks on DIRECTV receivers. This is an option for parents of small children, but did you ever think of using it in your business?
If you have a bar or restaurant, you can lock out channels that you don’t want your customers to see, and highlight channels that you want to show off. If there’s a TV in the breakroom, you can set it to require a passcode for viewing during work hours, or limit the viewing of anything rated above TV-PG.
This is even more important in places like waiting rooms where you might be tempted to leave the remote out for customers to use. Parental controls will keep your customers from viewing content that might not be appropriate for everyone.
Creative use of a favorites list will also help you as a commercial customer. Because most people don’t memorize channel numbers or know all the inner workings of the receiver, using a favorites list can help you limit viewing. This is known as “security through obscurity”… what the average person can’t find isn’t going to hurt him.
Here are some creative suggestions for favorites lists:
Sports bars can create a favorites list that only has the sports channels, or even just the sports channels that make sense for the season. In the spring, include the MLB Extra Innings channels and exclude the Sunday Ticket channels.
Waiting rooms, especially doctor’s offices, can create a favorites list that shows only family-friendly programs.
Restaurants of all kinds can limit access to news channels. Sometimes bad news can dull the appetite.
Remember, the DIRECTV receivers have two favorites lists so you can create two different ones for different times of day if you want. Favorites lists will make you feel more comfortable leaving a remote in the customer’s hands, and make your staff look more professional since they won’t be paging through thousands of channels.